Master Design Management - IED Barcelona

Day after day the business world is becoming more complex to manage with lower and lower margin for errors. In this context, the value of a discipline resides in its ability to facilitate better-informed decisions. This highly competitive environment requires knowledge that helps increase effectiveness, knowledge that reduces the number of failures associated with the risk of innovation. As Marketing did in the past, Design is being identified as the next discipline to join the pool of functions required for successful Business Management.

The IED Barcelona Master in Design Management prepares professionals who integrate design value and tools into the business. Designers need to understand the business reality and the role they can play to be able to participate effectively in it and its environment and maximize their contribution to society. Business managers can benefit from understanding the potential of a discipline like Design in the Business environment and facilitate its integration to other strategic functions to contribute to the value creation process.

Start Date: January