Master Design Management - IED Barcelona

Program Summary

Program Highlights

General objectives of the course

This intensive program aims to provide students with the necessary theoretical and practical knowledge and tools and experience to become Design Management professionals.

Enable Design, Marketing, Engineering and Business Management professionals to overcome disciplinary boundaries in order to grow into key drivers of organizational success.

. Develop into leaders capable of combining creativity, managerial skills and entrepreneurial mindsets within the constraints of Business realities.

Assist Designers and non-Designers in understanding how design management can contribute to the creation of sustainable value within the Business environment.

Help Designers become Design Managers, Design Managers become Design Leaders and Design Leaders become innovation leaders of the future.

Provide students with Design and Business Management tools that will enable them to become powerful key contributors in the Value Creation Chain, within the corporate environment or as independent professionals.

Develop proficiency in using the tools provided. Students will be able to identify appropriate use of these tools to balance academic and practical knowledge, efficiency in communication and ability to evaluate necessary trade-offs when faced with real business challenges.

Expand the student’s roles and capabilities in working with innovation teams.

Encourage critical thinking to allow students to be active citizens of our global society