- Home
- Providers
- Back
- International Institute in Geneva
- Master in Digital Marketing and Communication (MDMC)
Master in Digital Marketing and Communication (MDMC)
The Master in Digital Marketing and Communication (MDMC) positions students at the forefront of today’s business challenges, preparing them to lead successful careers in marketing and communication. This program covers key areas such as designing effective marketing strategies, making sound business decisions, and implementing various marketing tools. With 10 courses, it is designed to help students master the behavioral and operational aspects of sales and marketing. The MDMC program allows students to further their skills in the marketing and communication fields while preparing them for leadership roles. Upon successful completion, students can pursue a second degree from Boston University, earning a second master’s degree either on campus or online. Additionally, students benefit from personalized career counseling, including one-on-one job search support and coaching. The program’s comprehensive curriculum equips graduates with the skills and knowledge to excel in the ever-evolving digital marketing and communication landscape, ensuring they are well-prepared for success in the industry.
The Master in Digital Marketing and Communication (MDMC) positions students at the forefront of today’s business challenges, preparing them to lead successful careers in marketing and communication. This program covers key areas such as designing effective marketing strategies, making sound business decisions, and implementing various marketing tools. With 10 courses, it is designed to help students master the behavioral and operational aspects of sales and marketing. The MDMC program allows students to further their skills in the marketing and communication fields while preparing them for leadership roles. Upon successful completion, students can pursue a second degree from Boston University, earning a second master’s degree either on campus or online. Additionally, students benefit from personalized career counseling, including one-on-one job search support and coaching. The program’s comprehensive curriculum equips graduates with the skills and knowledge to excel in the ever-evolving digital marketing and communication landscape, ensuring they are well-prepared for success in the industry.
Program Highlights
Enhance your knowledge and skills to effectively address modern marketing challenges.
Learn to develop successful marketing and sales strategies and plans.
Gain a “hands-on” sales experience while taking advantage of networking opportunities in the international market.
Have the opportunity to earn a double degree with Boston University.
Live and study in Geneva, a truly “international” city that makes for an ideal location to focus on international business management.
Quick Details
- Geneva, Switzerland
- Masters
- Business
- Communications
- Economics
- Marketing, Advertising, & PR
- All Nationalities
Awards
Program Details
Learn all the nitty gritty details you need to know
Locations
- Geneva, Switzerland
Types and Subjects
- Degree Levels
- Masters
- Subjects & Courses
- Business
- Communications
- Economics
- Marketing, Advertising, & PR
Availability
Years Offered: 2026, 2027
Age Requirement
21-35
Guidelines
All Nationalities
Starts At
Program Cost Includes
- Tuition & Fees
- Course Materials
- Textbooks / Reading Materials
Accommodation Options
- Apartment/Flat
- Group living
- Independent living
Qualifications & Experience
- English
Language Skills Required
- Bachelor’s degree
Accepted Education Levels
Application Procedures
- Letters of Reference
- Resume
- Transcript
- Other
- Phone/Video Interview
- Online Application
- Essay
Frequently Asked Questions
What is the age limit to apply for a master degree?
Unfortunately, due to Swiss regulations, non-EU citizens over the age of 30 are not eligible for a student visa and therefore won’t be able to join the classes on campus. This rule is provided by the Swiss government NOT by the institute. However, our Masters may be followed online except during exam weeks (January and May): evening classes, CET. We encourage you to consider this option.
Do I need an English proficiency test?
Yes, you need to submit your English test results (TOEFL, TOEIC or IELTS). The English test is waived for native speakers and for those who studied in English previously (need for proof).
Is there any student residency?
A range of student housing is available in Geneva from small and exclusive apartments to large residences, featuring their own facilities such as restaurants and study rooms. You have two choices: either you apply through the Institute for the residences below: Cité Vieusseux, Montbrillant, Studhome, Carlton and Rothschild student residence.
Does IIG help in the Visa application process?
Our Student Service department is ensuring a smooth visa application process by keeping in touch with the student and the Office of Migration.
Do you offer scholarships?
We offer scholarships up to 30 % off the tuition fees for students who achieved a high GPA. You will be required to work 4 hours a week in the Institute. To be considered, applicants must have a high GPA, have recently completed their secondary/ undergraduate education and have serious financial difficulties. You can apply for a Scholarship by writing a request letter to be sent with your Application Form and Application file.
Program Reviews
This program has no reviews
Related Programs
Browse programs you might like