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CIEE HS Summer Abroad: Fashion Marketing in Madrid
Fashion marketing is where creativity meets commerce, and as Spain’s hub for style and innovation, Madrid has established itself as a leader in the industry. With your fellow Global Navigators, develop a marketing plan for a brand of your own design and pitch it to a panel of experts. Meet local entrepreneurs for a behind-the-scenes look at the business of fashion, from product development and m...
Fashion marketing is where creativity meets commerce, and as Spain’s hub for style and innovation, Madrid has established itself as a leader in the industry. With your fellow Global Navigators, develop a marketing plan for a brand of your own design and pitch it to a panel of experts. Meet local entrepreneurs for a behind-the-scenes look at the business of fashion, from product development and marketing to retail and sustainability. Explore the rise of fast fashion and its global impact. Strut down Gran Via, Madrid’s main shopping street, lined with iconic retailers from Balenciaga to Zara, showcasing Spain’s influence on fashion. In your free time, enjoy picnics with local teens in Retiro Park and admire the historic architecture of Plaza Mayor. Excursions to Segovia and Valencia will...
Program Highlights
Discover Spain’s rich fashion heritage at Museo del Traje (The Garment Museum), where historic garments and designer pieces are on display.
Visit Zara’s flagship store at Plaza de España to learn more about the brand’s approach to retail design.
Join a hands on fashion photography workshop in a professional studio led by a local photographer.
Row a boat across the serene Retiro Park pond, an artificial body of water in a lush green space that was originally built for royals in the 17th century.
Bike along the scenic Manzanares River and admire the royal palace, the impressive modern architecture and public parks along the way.
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Quick Details
- Madrid, Spain
- 2-4 Weeks
- Summer
- Experiential Learning
- American
Awards


Program Details
Learn all the nitty gritty details you need to know
Locations
- Madrid, Spain
Types and Subjects
- Focus Areas
- Experiential Learning
Availability
Years Offered: 2026
- 2-4 Weeks
- Summer
Age Requirement
14-17
Guidelines
- American
Cost per week
Program Cost Includes
- Tuition & Fees
- Accommodation / Housing for Program Duration
- All Program Activity Costs
- Travel Insurance
Accommodation Options
- Group living
- Other
Qualifications & Experience
- English
Language Skills Required
- High School Freshman (1st Year)
- High School Sophomore (2nd Year)
- High School Junior (3rd Year)
Accepted Education Levels
Application Procedures
- Online Application
Program Reviews
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Ready to Learn More?
Fashion marketing is where creativity meets commerce, and as Spain’s hub for style and innovation, Madrid has established itself as a leader in the industry. With your fellow Global Navigators, develop a marketing plan for a brand of your own design and pitch it to a panel of experts. Meet local entrepreneurs for a behind-the-scenes look at the business of fashion, from product development and marketing to retail and sustainability. Explore the rise of fast fashion and its global impact. Strut down Gran Via, Madrid’s main shopping street, lined with iconic retailers from Balenciaga to Zara, showcasing Spain’s influence on fashion. In your free time, enjoy picnics with local teens in Retiro Park and admire the historic architecture of Plaza Mayor. Excursions to Segovia and Valencia will...

CIEE High School Abroad

CIEE High School Abroad
Ready to Learn More?
Fashion marketing is where creativity meets commerce, and as Spain’s hub for style and innovation, Madrid has established itself as a leader in the industry. With your fellow Global Navigators, develop a marketing plan for a brand of your own design and pitch it to a panel of experts. Meet local entrepreneurs for a behind-the-scenes look at the business of fashion, from product development and marketing to retail and sustainability. Explore the rise of fast fashion and its global impact. Strut down Gran Via, Madrid’s main shopping street, lined with iconic retailers from Balenciaga to Zara, showcasing Spain’s influence on fashion. In your free time, enjoy picnics with local teens in Retiro Park and admire the historic architecture of Plaza Mayor. Excursions to Segovia and Valencia will...
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