The main focus of our academic program is to provide a general introduction to the field of Graphic design through a structured and concentrated process. Courses provide fundamental introductions to all areas of two-dimensional and three-dimensional design. 

The 3-year program results in a UK Bachelor's Degree in collaboration with Goldsmiths, University of London. Its setting in Florence is central to providing an inspirational learning environment. Students apply concepts related to the elements and principles of Italian design to real modern-day situations. The course is a basic but intensive introduction to the graphic design process, with the studio design course being the main focus of the studies. It rapidly moves from fundamental design principles to the planning process to the final guidelines for creating resolved two-dimensional artwork. Students interact with faculty and peers to develop design critique and presentation skills.

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