Summer Course Fashion Marketing - IED Milan

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This summer course provides an overview of the key features of marketing, management, and merchandising in the retail fashion industry, with an emphasis on the Italian experience. For three weeks, you’ll learn about the importance of fashion brand building and marketing, and explore specific aspects such as customer relationship management. This is a seminar-based course featuring industry professionals who share their experience, helping you stay in touch with current thinking and the latest developments. It also covers traditional methodologies and techniques in depth, which are complemented by visits to showrooms and retail spaces. Together with your classmates, you’ll complete personal projects on-site in different areas of Milan to prepare for your final project and presentation. Th...

Program Highlights

Take a summer course that combines IED design methodology with a deep immersion in some of IED’s most inspirational locations.

Enroll in an IED Fashion course that is a complete, exhaustive response to the increasingly diversified and specialized training requirements demanded by the global fashion system.

Benefit from the school’s relationship with entrepreneurs and professionals working in fashion design, jewelry design, accessories, styling, marketing, and communication.

Develop into a creative professional who can manage the different steps of the manufacturing process: from strategy to creation, from production to logistics, and from sales to brand communication.

Join IED Fashion creatives and professionals who work side-by-side with companies.