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Program Overview

Italy is a global leader in the cosmetics industry, a sector that has seen rapid international growth in recent years. Beauty Industry Essentials: Product, Trends, and Strategies is a 75-hour intensive course designed to provide a clear and practical overview of this dynamic field.

Over three weeks, participants explore the key dynamics of the beauty industry, including regulations, ingredients, raw materials, and fragrances. The course offers essential tools to understand market structures, analyze current and emerging trends, identify business opportunities, and develop effective branding strategies.

Classes take place from Monday to Thursday at the IED campus in Milan, with sessions held both in the morning and afternoon. Learning combines theory and practice, including a dedicated sensorial lab focused on products, materials, and fragrances.

The course also introduces marketing principles, market analysis, and product development, with strong attention to ethics, sustainability, and brand values. Designed for participants with basic marketing and communication skills, the program prepares students for creative and strategic roles within international beauty companies.

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Program Highlights

Explore the cosmetics industry through product-focused and sensorial learning experiences.
Understand regulatory frameworks and ingredient sourcing in beauty production.
Identify emerging trends and new business opportunities in global markets.
Develop branding strategies aligned with ethics, sustainability, and values.
Prepare for strategic and creative roles within international beauty brands.

What's Included

Tuition & Fees

Program Details

Learn all the nitty gritty details you need to know

Locations

  • Milan, Italy

Fields & Subjects

  • Cosmetology

Available Terms / Availability

  • Years Offered
  • 2026
  • Terms Available
  • Summer

Eligible Nationalities

  • All Nationalities

Education Levels & Language

  • Language
  • English
  • Education
  • High school graduate, diploma or the equivalent (for example: GED)
  • Some college credit, no degree

Accommodation Options

  • Independent living

Application Procedures

  • Written Application
  • Online Application
  • Other

Age Requirement

18+

Starts At

$2,000-$5,000

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