BSc (Hons) Marketing and Social Media

This program provides an excellent avenue for enhancing your expertise in marketing within the swiftly evolving landscape of interactive platforms. You will delve into the fundamentals of the marketing mix and acquire the capability to enhance it through meticulously devised online campaigns. Additionally, you will acquire the proficiency to adeptly execute and gauge the impact of these campaigns. Specifically, the course furnishes an understanding of social media and performance marketing within the marketing domain. This will equip you with the knowledge to effectively promote brands, products, and services online, along with the ability to generate and proficiently transform leads.