Description

My Client is a leading international Sportsbook, Casino and Poker room based in Gibraltar, South Spain.

Why Gibraltar? No language barriers with English being the main language and sterling currency! Tax free goods (cigs, alcohol, electric goods etc) lower income tax than the UK! Great lifestyle with over 300 days of sun a year. Only a stones throw away from Spain which has a multitude of bars, restaurants and outdoor activities at a very affordable price!

Due to expansion My Client is looking for a Search Engine Optimization/Marketing Specialist (SEO/SEM).

The role of an SEO/SEM specialist is to increase traffic to a website, to improve rankings on search engines, to track the activities of a website's visitors and to run online marketing campaigns.

Responsibilities:
* Maximize organic traffic growth and profitability on the website through SEO and SEM/SMO.
* Analyse the number of visitors to a website and their activity on the site using web analytics software
* Make changes to a website to improve its ranking on Google, Yahoo!, etc
* Optimize site architecture, URL structures and content for maximized indexing and keyword relevance (rewriting skills in excellent English).
* Run marketing campaigns and analyze them (may include banner adverts, pay-per-click advertising, etc)
* Promote a website on blogs, forums and wikis
* Develop strategies to leverage web 2.0, social networking, blogging, user generated content and PR releases to drive qualified traffic and users signup.
* Work closely with web editors, designers and web developers
* Understand issues surrounding user experience, accessibility and information architecture
* Manage the SEO & SEM budget
* Full responsibility for achieving targets
* Manage negotiations and sign contracts with third party companies and search engines.
* Research and develop SEO & SEM best practices to identify new market opportunities and maximize traffic growth and identify a robust SEO keyword list.
* Actively and constantly research expansion opportunities
* Ensure that SEO & SEM techniques and strategies are well implemented and consistent
* Regularly report on key metrics and project status to superiors.

Qualifications

* Minimum of 2-3 years related experience preferably in ecommerce organizations or SEOSEM agencies.
* Excellent English and communication skills, ability to report to management clearly and effectively.
* Good understanding of content management systems
* Knowledge of HTML, JavaScript,PHP, FLASH, CSS, graphic design, etc - advantage
* Excellent analytical skills to analyze large quantities of data across marketing channels.
* Proficiency in paid and free SEO tools
* Hands-on experience with web analytics tools such as google analytics & search engine referral tracking/benchmarking
* Understanding of how search engines and websites work
* Good interpersonal skills
* Ability to work to targets.

Job Types

• Information Systems

Experience Required

no

This Program is open to

European Participants.

Application Process Involves

• In-Person Interview Required
• Phone/Video Interview
• Resume

Year Founded

2006